From One Party to a Hospitality Legacy
A 41-year journey shaped by resilience, risk, and relentless execution.
Tony Truman
Founding Partner — IMI Group
In Tony's Own Words
My Story
Hi, I'm Tony and I am a Founding Partner of O Beach Ibiza, O Beach Dubai, Wi-Ki-Woo Hotel Ibiza and Bam Bu Ku Ibiza, along with multiple other businesses.
At the tender age of 15, I hosted my very first party.
41 years later, I am now a Partner & Operator in IMI Group, creating some of the best events worldwide.
It was a family holiday to Ibiza in 1983, at age 15, that changed everything.
The island.
The people.
The experience.
Since that day, Ibiza has never left my mind. So I made it my mission to build the best clubs & experiences on this island — as I truly believe it is the best place to be.
Of course, there have been many ups and downs in my journey. I've experienced all the trials & tribulations.
But I can proudly say that I've learnt from all the successes & failures.
If you are interested in how I, or the IMI Group, can support your business — send me a message and let's discuss!
Send Tony a Message41+
Years in Hospitality
20+
Businesses Built
1,400+
Staff Worldwide
2×
World's Best Club
Track Record
Key Achievements
World's Best Club Nominations
O Beach Ibiza nominated 2 consecutive years.
Global Operations
Venues across Ibiza, Dubai, and the UK.
1,400+ Staff Managed
Building teams that deliver premium experiences at scale.
20+ Businesses Built
From beach clubs to hotels, concierge and tech ventures.
Major Brand Partnerships
Collaborations with SHEIN, Veuve Clicquot, and more.
41 Years in the Industry
From his first party at 15 to the UMusic Hotels joint venture.
The Journey
41 Years in the Making
Age 15 (1983)
First party hosted & first Ibiza family holiday — the island changed everything.
1990s
Years of building events across Europe — the trial & tribulation era.
2011
Launched O Beach Ibiza — Nominated for World's Best Club two consecutive years.
2015
Opened Wi-Ki-Woo Hotel Ibiza — cited as Ibiza's most Instagrammable hotel.
2019
Launched Bam Bu Ku Ibiza — tropical family-friendly beach club.
2020
Co-founded Book Your Hotels.
2024
Opened O Beach Dubai — expansion into the Middle East.
2026
Announced UMusic Hotels × O Beach joint venture — the next era of music-led hospitality.
The Team
1,400+ People Worldwide
"If you don't back yourself, why would anyone else?"
Leadership starts with conviction, discipline, and staying focused through uncertainty.
Work With Tony